The exaltation of innovation and entrepreneurship as the expression of efficiency and productivity in a society oriented towards the commodification of all social relationships. The celebration of the commons is repudiated and the public space is replaced by paid services, this is the recipe to exclude more and more people from the possibility to enjoy public utilities and services (commons) such as having access to public toilets (urinate is an imperative physiological need) or in the case of menstruating women, the need to change a sanitary towel, and we all need to have access to clean water and be able to rest without having to use paid services.
The commons (in political economics) is the cultural and natural resources accessible to all members of a society, including natural materials such as air, water, and a habitable Earth. These resources are held in common even when owned privately or publicly. Commons can also be understood as natural resources that groups of people (communities, user groups) manage for individual and collective benefit. Characteristically, this involves a variety of informal norms and values (social practice) employed for a governance mechanism.[1] Commons can also be defined as a social practice[2] of governing a resource not by state or market but by a community of users that self-governs the resource through institutions that it creates.[3] https://en.wikipedia.org/wiki/Commons
What we see more and more is the replacement of public services by privatized paid services. As I mentioned, having access to drinking water, public toilets and public benches where ordinary citizens without being forced to consume to be entitled to a sitting place.
It is true that we still can enjoy public parks and gardens with benches and green spaces accessible to the general public, but the trend is to commodify literally everything, this is the prevailing “entrepreneur” mentality, everything is a business opportunity, does it matter if it is more about opportunism that anything else? Innovative entrepreneurship is the mindset to follow, nobody cares about the consequences because everybody is supposed to be for job creation.
The point is not to underestimate the importance of job creation, the fact is that job creation alone does not solve most of the problems we face as a society. It is a diversionary ploy to denigrate advocates of alternative societal paradigms on how to produce and allocate goods and services. Either we change the way we live or society will eventually collapse like any other complex societies of the past, unless we turn human society into a total dystopia.
The promoters of free markets function more as destroyers than as job creators, the small and medium-sized enterprises and the self-employed create most jobs and are responsible for most economic activity, but it does not mean that we should consider all the economic activity resulting from private initiative as being positive because in fact it is not, despite generating employment and wealth, overtime the impacts of human activities can become very pernicious.
The paradox in which we find ourselves as a society is on the one hand we are caught in the capitalist hamster wheel, everything should be privatized and commodified and in the other hand we have to deal with the social, environmental, political and cultural negative consequences that makes the social fabric become more and more dysfunctional.
A society that accepts the generalized privatization of public services and utilities as the miraculous solution to solve the problems of inefficiency and mismanagement based on the belief that private entities are more efficient in managing businesses is delusional.
Private enterprises tend to optimize the use of resources in order to be more competitive, in spite of being true, it doesn’t apply universally, in many cases, public management is more efficient because the private motivated by easy profit may simply not invest in infrastructure and technological modernization with quality deterioration overtime.
Public management fails when there is no accountability mechanisms, it is evident that we have to reward good performance and penalize bad performance, otherwise negligence will end up becoming the default mode, it is true for both, private and public management. The myth that only private management is efficient needs to be debunked because it is an incorrect assumption.
The public utilities should always be public, privatization never benefits consumers. Most investors look for easy and guaranteed rents and it makes no sense for the state to be replaced with private ownership and deprive itself of sources of income that could be used to fund the deficit of other sectors.
We believe in what we believe because the sociocultural environment is manipulated so that the dominant narratives create an atmosphere more conducive to the acceptance of certain ideas to the detriment of others, the messages disseminated by the mass media are not impartial, either the perception of present reality, whether the projection for the future is based on ideas that may not correspond or describe reality but nevertheless influence the way we interpret it and make decisions with impact on the present and in what we believe will be the future.
Many people already believe that there will be no retirement money based on hypotheses that lack proof but because according to certain economists, financial analysts and other “experts” allowed to share our living-rooms every single day to tell us what we are supposed to believe, will slowly shape our opinion, whether we are aware of it or not, and as everybody knows “a lie repeated enough times will eventually become truth”.
We often take for truth and accept as reality something that was manufactured by organizations, such as PR firms that do not have our best interests at heart, and yet we will accept as evident truths the lies designed to deceive us to favor the installed interests.
It is important to understand that the perception of reality is not based on facts but on ideas disseminated to legitimize political measures that otherwise would be rejected by the people.
The ruling class, being a minority in number, are extraordinarily powerful in terms of means, in this way they control and exploit material and human resources for their benefit, being willing to generously reward all those who agree to collaborate in the pursuit of their objectives, almost always to the detriment of the " disadvantaged" classes which means the ones deprived of the means to live with a minimum of dignity.
Random events may affect the plans of the ruling classes, but society does not navigate adrift, objectives and agendas, revised and updated in a timely manner, are implemented without requiring the consent of the masses.
The citizens at the base of the pyramid live in a permanent state of need, dominated by a feeling of uncertainty and hopelessness that stunts their movements and dulls their minds.
Everything we believe results from the interaction between the individual and the sociocultural environment, the individual experience is a complex process composed of the management of physiological functions and the interaction with the environment, including interpersonal relationships and the satisfaction of basic needs, but most of information is processed subconsciously.
The "information" is not archived, it is integrated into a system, or subsystem of a living organism, a process in which that same organism uses the "experience" acquired as a means to recreate, rearrange and update the "inner" reality in order to make sense of the external reality.
Most information processing escapes conscious scrutiny, however it influences the way we understand reality and make decisions, we must be judicious about the information and experiences we are exposed to because we do not control the influence and impact they have on us. It is important to remember that we are much more influenced and manipulated than we are normally prepared to admit and this fact does not work in our benefit. Therefore, the more aware we are of how easy it is to influence, direct and frame human perception for the purpose of manufacturing consent, the better prepared we are to avoid being used and abused.
The fact that we so easily accept the commodification of life reveals the depth of capitalist indoctrination and cultural instrumentalization. The market solves all problems and the rentier plutocratic class are allowed to own all living processes and biochemical compounds that are an integral part of plants and animals (all living beings in its diversity) privatize the services provided by ecosystems to use as financial instruments (the financialization of nature) until nothing of the commons remains as the heritage of local communities and natural ecosystems.
Everything that exists on planet earth will be controlled by a restricted group of individuals, institutions and organizations, there will be private fiefs and hordes of servants at the disposal of the technofeudal lords, while the rest of the population will be part of the useless class, technofeudalism and transhumanism under technocratic rule will become the perfect dictatorship.
Capitalism, imperialism, colonization and slavery represent the type of "civilization" that must be abolished or it will lead humanity towards self-extermination, and if we let ourselves be led by the defenders of transhumanism the human species will be replaced by some hybrid monster. Why would we (I mean the whole society) allow new strains of superhumans to be cooked in the secrecy of bioengineering and biotechnology laboratories? Who supervises, controls, finances and benefits from these research oriented to merge biological systems with technological systems? Cui bono?!
Will the manipulation of perception to manufacture consent get to the point where everything is acceptable for as long as it is designed and labeled appropriately?
Let us return again to the subject of the conditioning of consent. In the same way that we are "victims" of behavioral conditioning, we are also targets of indoctrination with the aim of inducing strategic consent, which means that in an incremental way (like boiling a frog) our brains are planted with the appropriate narratives to accept a societal transformation that we can consider absurd but we end up accepting as if it were an inevitability.
In most cases, the manufacture of consent is a process of gradual "poisoning" that can be imperceptible at the conscious level but changes the conceptual balance that regulates and shapes the way we perceive reality, make decisions and take stnds in relation to what happens around us.
Scarce and omitted information is used as management tools for perception control with an impact comparable to ad nauseum repetition. We live in a permanent state of informational war, “the truth is the first casualty of war”, the naked truth is that the facts are permanently manipulated either in the situation of hot war or apparent peace because the capitalist imperialist colonialist system requires permanent ideological control to be able to exercise power and justify the normalization of violence and repression necessary to literally force people to accept being exploited.
We are always under two fronts of attack, the information war and the war of subjugation, reinforcing each other to cripple us, we can add indebtedness as another front of attack that hinders the movements of the lower classes.
